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Analytics and Social Media

Home service businesses have long used word of mouth, physical marketing, and online reviews as their primary marketing efforts to get more clients.

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Best Social Media Marketing Strategies of the Years

Social media contests get people interested in what a business does. Here is how they work. A business creates a contest with a prize for the winner and asks anyone who wishes to participate to complete a given task to join the contest.

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Leadership for Small Home Service Business Employees

As a home service business grows, a business owner may need additional employees to meet the expanding workload and new customers. Juggling the responsibilities of the business and managing employees represents exciting growth, but it isn’t without challenges.

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Cultivating Digital-Era Brand Loyalty

Digitalization has given consumers endless choices and helped them become better informed. However, today's fast-moving digital era has also made building brand loyalty more challenging.

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